Featured Projects - Lady of America
The Challenge
Design and develop a series of websites and franchisee Intranet for America's second largest fitness chain.The Solution
Lady of America Franchise Corporation needed a fresh new look to reflect their new corporate identity and growing market presence. This required creating four similar, yet distinct online sites to reflect the differences in the four LOA brands. Digital Internet Group rose to the challenge and produced four outstanding websites. DIG also developed a world-class fitness club locator that quickly and easily directs interested web-site visitors to the closest club and displays a dynamic map to pinpoint the location.In addition to the four LOA brand websites, DIG was also responsible for the design and application development of the LOA Franchise Resource Center. This Intranet site allows all 600 LOA clubs to login to a secure area to retrieve sales leads and club bulletins, as well as create and download PDF Marketing Materials with their specific club information.
In Conclusion
With four branded LOA websites and a comprehensive franchisee intranet, all launched within five months of budget approval, Digital Internet Group delivered on time and on budget.